American Apparel sets for Australian comeback
American Apparel is relaunching in Australia and expanding into New Zealand, releasing its new season range online.
“We are thrilled to be increasing access to American Apparel for shoppers in Australia and New Zealand, who can now buy this iconic brand with just the click of a button,” said Chuck Ward, president of sales, marketing, and distribution at Gildan Activewear , the company that owns the American Apparel trademark.
“We will also be bringing our newest collections and styles of American Apparel to those markets and will be supporting the brand with our Craft the Culture campaign. With this campaign,…